ROI Calculator

Analyze investment profitability, annualized returns, payback periods, and marketing ROI

Initial Amount Invested ($) Purchase price, capital, or cost

Final Amount Returned ($) Total proceeds or current value

Holding Period (Years) Full calendar years

Additional Months 0 to 11 months

Total Return on Investment

+65.0%

Net Profit: +$6,500 Profitable

Annualized ROI (CAGR) +18.2% / yr Compounded yearly growth

Investment Multiplier 1.65× Total return ÷ initial cost

Profit per $1,000 Invested +$650 Absolute capital efficiency

Total Time Horizon 3.0 Years Investment tenure

Initial Capital Outlay ($) Upfront equipment, property, CAPEX

Annual Net Cash Flow ($/yr) Annual profits or net rental income

Project Lifespan (Years) Years cash flows are received

Terminal / Resale Value ($) Asset value at project end

Cumulative Project ROI

+70.0%

Total Net Gain: +$35,000

Payback Period 3.6 Years Time to recoup capital outlay

Average Annual Return +14.0% / yr Net profit ÷ years ÷ outlay

Total Cash Inflows $85,000 Sum of all inflows + salvage

Cash-on-Cash Annual Yield 28.0% Yearly cash flow ÷ capital outlay

Marketing / Campaign Spend ($) Ads, creative, and software costs

Attributed Sales Revenue ($) Incremental top-line sales

Product Gross Margin (%) Gross profit % before marketing

Marketing ROI (MROI)

+140.0%

Net Marketing Profit: +$11,200

Gross Margin Generated $19,200 Revenue × gross margin %

ROAS (Revenue Multiplier) 4.00× Revenue ÷ marketing spend

Net Profit per $1 Spent +$1.40 Clear profit per ad dollar

Break-Even Sales Revenue $13,333 Spend ÷ gross margin %